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Solemn Statement Against Pyramid Schemes Using "DEVA" Name

Published 2026-06-13 00:00:00 · Tiensi

Guangzhou DEVA solemn anti-pyramid-scheme statement

Published: 2026-06-13

Source: Guangzhou DEVA Biological Technology Co., Ltd.

Category: Corporate Announcement

Summary: Guangzhou DEVA Biological Technology Co., Ltd. issues its "Solemn Statement on Guarding Against Pyramid Schemes Conducted in the Name of 'DEVA'," confirming the company has no association whatsoever with the parties involved, and urging the public to stay alert and guard against impersonation fraud and pyramid-scheme violations.


Recently, our company (Guangzhou DEVA Biological Technology Co., Ltd.) has received reports from multiple consumers and partners: a video appeared on WeChat Channels claiming that "Guangzhou Tianxi Cosmetics Co., Ltd." was recruiting people late at night using a pyramid-scheme model, drawing public attention. Because the company named in the video is highly similar to our "Guangzhou DEVA Biological Technology Co., Ltd." and both belong to the cosmetics industry, the public has been widely confused into thinking our company is the offending entity, causing serious damage to our brand reputation and normal operations.

To this end, our company hereby makes the following solemn statement:

Page 1 of Guangzhou DEVA Solemn Statement on Guarding Against Pyramid Schemes Under the DEVA Name

I. Clearly Distinguish the Parties — Our Company Has No Relation to the Rumoured "Guangzhou Tianxi Cosmetics Co., Ltd." and Is Not the Same Legal Entity

Our company's legally registered name is Guangzhou DEVA Biological Technology Co., Ltd., which is a completely independent legal entity from the "Guangzhou Tianxi Cosmetics Co., Ltd." named in the video. The two share no overlap in registered name, unified social credit code, registered address, shareholders or related personnel.

Our company is a proper cosmetics manufacturer, holding all required operating qualifications by law — business license, cosmetics production license and more — and has long operated in compliance with the law. It has never conducted, nor authorised any organisation or individual to conduct, pyramid-scheme activities in any form.

II. Our Company Is a Victim of Infringement by Impersonators

Upon verification, in recent years certain illegal pyramid-scheme organisations have indeed long impersonated the "DEVA" name, or used pretexts such as "investment rebates" and "online-dating invitations" to commit offences, even directly stealing our full company name to defraud. Several past impersonation cases using our name have already been punished under relevant law.

Against all forms of impersonation, our company has always, as a first step, explicitly denied any association with pyramid-scheme organisations and reported them to the authorities. We abhor such impersonation and firmly support law enforcement in combating it according to law.

III. The Video Has Misled the Public; We Have Preserved Evidence and Will Defend Our Rights

The company name in the video (Guangzhou Tianxi Cosmetics Co., Ltd.) is not identical to ours, yet the overlap of the core trade name has objectively misled the public and harmed our legitimate reputation.

We have already preserved and notarised the video and its related spread as evidence, and will pursue the video publisher and malicious spreaders for infringement of our right of reputation according to law.

At the same time, we have reported the case to the public security authorities as a first step and will actively cooperate with their investigation, firmly holding the impersonators and misinformation spreaders legally accountable. Any organisation or individual attempting to use our name for illegal activity will be severely punished by law.

Page 2 of Guangzhou DEVA Solemn Statement on Guarding Against Pyramid Schemes Under the DEVA Name

IV. Our Company's Solemn Position and a Reminder to the Public to Stay Vigilant

1. Operate Lawfully; Firmly Resist Illegal Pyramid Schemes

As a national high-tech enterprise, a Guangdong "little giant" (specialised and innovative) enterprise, and one of China's Top 100 cosmetic industrial enterprises and Forbes China's Top 100 beauty businesses, our company positions itself as an R&D-driven beauty supply-chain customisation service provider, delivering total cosmetic solutions to 300+ well-known beauty brands under lawful, compliant operation.

Our company firmly resists and opposes any form of illegal pyramid-scheme activity, and fully cooperates with and supports the state's work against pyramid schemes.

2. Please Carefully Verify the Legal Entity

Guangzhou DEVA Biological Technology Co., Ltd. is a proper cosmetics manufacturer with no association whatsoever with any pyramid-scheme organisation or illegal entity impersonating the "DEVA" name.

3. Stay Alert and Guard Against Fraud

We remind the public to stay vigilant, not to trust pyramid-scheme rhetoric such as "high-paid returns" or "recruit-for-rebates," not to join such activities, and to avoid property loss to themselves or others.

If you find clues of illegal activity conducted in our name, please report them to us through the following channels:

Report email: info@txodm.com

V. An Appeal to the Video Publishers

We fully understand the social goodwill and responsibility of anti-pyramid-scheme advocates in exposing illegal behaviour and warning the public. But we also urge relevant publishers to strictly verify the legal-entity information before creating and publishing content, so as not to inadvertently harm lawful businesses through name similarity.

Our company is willing to actively provide supporting documents and work together to clarify the facts and dispel misunderstandings.

Hereby stated.

Guangzhou DEVA Biological Technology Co., Ltd.
June 13, 2026

About the Author

Tiensi — Brand Communications Lead at DEVA International. With extensive experience in cosmetics OEM/ODM manufacturing and brand global expansion, Tiensi is familiar with skincare formulation development, claims compliance, and production coordination with overseas factories. Tiensi supports brands with end-to-end customized solutions, from product concept and formula development to scaled mass production.

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