From idea to market · End-to-end empowerment · Build your differentiated competitive edge
Cosmetics ODM: building on the OEM system, we further integrate professional teams for marketing and visual design — shifting from OEM services to ODM full-service quality customization. Covering investment planning, market positioning, brand strategy and visual design through to manufacturing, we help clients create and realize brand value, strengthen sustainable market competitiveness, and achieve investment success in the cosmetics market.
Integrating market trend analysis, product development, packaging design, manufacturing and go-to-market support into one efficient one-stop service for brands
As a one-stop beauty ODM supply-chain partner, DEVA International deeply understands the market, thinks at a higher dimension, and crafts warm, soulful, exceptional products — then strikes at a lower dimension, making hero products the probable outcome.
As early as 2016, DEVA established a Market Development Center and built professional teams for market analysis, translation, insight and application. We deeply leverage industry intelligence and big-data analytics from Mintel, H5 (Meili Xiuxing), Meiyeyanyuan, Biz Advisor, Feigua and more — from trending ingredient applications and segment analysis to efficacy trends and hero-product logic of representative brands — to deliver well-honed new-product proposals.
This refinement of product logic has brought substantial returns to both DEVA and our brand clients. In recent years, DEVA's annual new launches have been favored by brand clients and consumers alike, with multiple hero products becoming the flagship stars of their brands in niche markets.
By developing and researching products around trending elements, the latest market dynamics and consumer-relationship topics, DEVA has built a front-loaded supply-chain system — making high-end custom cosmetics and full-service brand solutions our killer edge.
Whether you already have a clear product plan or need to refine formula and packaging directions, DEVA International helps brands advance product development and scaled production efficiently.
Tell us your product type, target market, price point and efficacy direction.
We propose formula direction, packaging, MOQ and development timeline.
Sampling, testing and iterative optimization.
Confirm bottle, label, box and design files.
Sourcing, production, filling, packaging and QC.
Shipment with documents and logistics support.
A one-stop customization solution from raw-material development to product application, helping brands build more competitive exclusive products
We have formed a strategic partnership with the Shennongjia district government in Hubei, offering clients customized raw-material IP, rare-plant cultivation & traceability, new-material filing, customized IP rights, patented technologies and authority endorsement from expert PhDs — helping brands build more competitive, differentiated exclusive products.
DEVA has long pursued a dual-track model of baby-grade and efficacy skincare, deeply cultivating formulation innovation and product-application R&D. Together with multiple universities and research institutes we co-build industry-academia-research bases, driving breakthroughs in ingredients, formulations and efficacy evaluation.
One-stop full-service to build your competitive beauty brand from 0 to 1
